What a difference a year makes. This time last year,Hard Soap Hard Soap (1977) Snap had just reported its second straight quarter of negative user growth fueled by a buggy Android app and an unpopular redesign.
This year has been a different story.
Snap reported its third quarter results for 2019, revealing that it added 7 million new users and brought in $446 million in revenue — both well ahead of analysts' expectations for the company.
Snapchat's daily active users grew to 210 million, up from 203 million last quarter. That's a smaller jump than the previous quarter, when the app added 13 million new users thanks in large part to its viral "gender swap" filter.
This Tweet is currently unavailable. It might be loading or has been removed.
As with last quarter, much of the growth came from outside of North America and Europe, where Snap added a million new users each. The company has credited its rebuilt Android app with boosting growth outside of the U.S., where iPhones are more dominant.
"Following the rebuild of our Android app, Snapchat is now more performant on a wider variety of devices, and we have been working on localization and other efforts to create a better user experience across international markets," Spiegel said during a call with investors.
"This has helped us substantially increase the rate at which we onboard new Android users who not only download Snapchat but also use it on an ongoing basis to talk with their friends, contributing to our daily active user growth."
Spiegel again touted Snapchat's high engagement and its "significant lead" in augmented reality. He noted that "each daily active user opens Snapchat 30 times per day on average," and that each daily user is "interacting with augmented reality nearly 30 times every day on average."
Later on the call, Snap's CFO Derek Andersen said the company sees "significant potential" in augmented reality advertising.
Spiegel also called out the company's nascent hardware business as an important pieces of the company's AR strategy. Snapchat's upcoming Spectacles 3 will be "an important building block for our augmented reality technology," he said. At the same time, though, he made it clear that Snap doesn't expect to sell very many of the glasses.
"We are building low volumes of Spectacles 3 and using this iteration to test and learn more about wearable computing."
Topics Snapchat Social Media
(Editor: {typename type="name"/})
Boeing's new VR simulator immerses astronauts in space training
May ’68: A Great Lyrical Community
Gertrude Stein's Mutual Portraiture Society
Best portable power station deal: Save 44% on the Jackery Explorer 100 v2
Black Friday Xbox deals 2023: Save on 'Assassin's Creed' franchise, more
New Casper launch: Check out The Casper and Snow mattresses
Taylor Swift and Joe Alwyn break up, Twitter will never know peace
Today's Hurdle hints and answers for May 5, 2025
Black Friday drone deals 2023: DJI, Holy Stone, more
Your 'wrong person' texts may be linked to Myanmar warlord
Gwyneth Paltrow's drinking tea and he's Ken: The 8 best tweets of the week
接受PR>=1、BR>=1,流量相当,内容相关类链接。